LOGISTICS & DISTRIBUTION STRATEGY

Logistics & Distribution Strategy merupakan pelatihan yang membahas strategi perencanaan dan pengelolaan aktivitas logistics dan distribution untuk mendukung efisiensi supply chain, customer service, dan pencapaian business objectives. Pelatihan ini mencakup logistics strategy, distribution strategy, distribution network, transportation, warehouse, inventory positioning, order fulfillment, last-mile delivery, distribution channel, cost-to-serve, service level, logistics KPI, digital logistics, risk management, serta scenario planning. Peserta akan dibekali kemampuan untuk merancang strategi logistics dan distribution yang lebih efficient, responsive, cost-effective, scalable, dan resilient sesuai kebutuhan bisnis dan pelanggan.

TUJUAN PELATIHAN

Setelah mengikuti pelatihan ini, peserta diharapkan mampu:
• Memahami konsep dan prinsip Logistics & Distribution Strategy
• Memahami peran logistics dan distribution dalam supply chain strategy
• Menyusun logistics strategy yang selaras dengan business objectives
• Menganalisis distribution network dan distribution channel
• Menentukan strategi warehouse, transportation, dan inventory positioning
• Menganalisis customer requirements dan service level
• Mengoptimalkan logistics cost dan Cost-to-Serve
• Mengembangkan transportation dan distribution strategy
• Mengelola order fulfillment dan last-mile distribution
• Menerapkan digital technology dan data analytics dalam logistics
• Mengidentifikasi logistics dan distribution risks
• Mengembangkan contingency dan resilience strategy
• Mengukur logistics dan distribution performance menggunakan KPI
• Menyusun strategi continuous improvement untuk logistics dan distribution

MATERI PELATIHAN

1. FUNDAMENTAL LOGISTICS & DISTRIBUTION STRATEGY

• Konsep dan prinsip Logistics Management
• Konsep Distribution Management
• Logistics vs Distribution
• Peran logistics dan distribution dalam supply chain
• Logistics dan business strategy alignment
• Strategic, tactical, dan operational logistics
• Logistics value creation
• Logistics efficiency dan effectiveness
• Customer service dalam logistics
• Logistics & Distribution Strategy Framework

2. LOGISTICS STRATEGY & BUSINESS ALIGNMENT

• Konsep Logistics Strategy
• Business objectives dan logistics alignment
• Supply chain strategy integration
• Logistics operating model
• Logistics strategic priorities
• Cost, service, speed, dan flexibility trade-off
• Logistics capability assessment
• Logistics maturity assessment
• Strategic logistics decision making
• Logistics transformation strategy
• Logistics strategic roadmap

3. DISTRIBUTION STRATEGY & CHANNEL MANAGEMENT

• Konsep Distribution Strategy
• Distribution channel
• Direct dan indirect distribution
• Single-channel dan multi-channel distribution
• Omnichannel distribution
• Channel selection strategy
• Channel coverage
• Customer reach strategy
• Distribution partner management
• Channel performance
• Distribution channel optimization

4. DISTRIBUTION NETWORK DESIGN & CONFIGURATION

• Konsep Distribution Network
• Distribution network structure
• Centralized dan decentralized distribution
• Single-tier dan multi-tier distribution
• Hub-and-spoke network
• Distribution center dan regional warehouse
• Network configuration
• Facility location strategy
• Distribution capacity
• Network flexibility dan scalability
• Distribution network optimization

5. DEMAND, CUSTOMER & SERVICE LEVEL STRATEGY

• Customer demand analysis
• Historical demand analysis
• Demand variability dan volatility
• Customer segmentation
• Geographic demand analysis
• Customer order profile
• Customer service requirements
• Service level strategy
• Order fulfillment requirements
• Delivery lead time
• On-Time Delivery dan OTIF
• Customer service dan logistics trade-off

6. INVENTORY POSITIONING & DISTRIBUTION PLANNING

• Konsep inventory positioning
• Strategic inventory placement
• Inventory allocation across distribution network
• Safety stock strategy
• Replenishment planning
• Distribution Requirements Planning (DRP)
• Multi-echelon inventory
• Inventory availability
• Stockout dan overstock risk
• Inventory cost vs service level
• Inventory positioning strategy

7. TRANSPORTATION & DELIVERY STRATEGY

• Transportation strategy
• Transportation mode selection
• Road, rail, sea, dan air transportation
• Transportation network planning
• Route planning
• Delivery planning
• Fleet strategy
• Carrier selection
• Freight management
• Shipment consolidation
• FTL dan LTL
• Last-mile delivery strategy
• Transportation cost vs service level

8. WAREHOUSE & DISTRIBUTION CENTER STRATEGY

• Strategic role of warehouse
• Warehouse network strategy
• Distribution center planning
• Warehouse capacity planning
• Warehouse location
• Warehouse layout dan material flow
• Inbound dan outbound strategy
• Cross-docking
• Order fulfillment
• Warehouse productivity
• Warehouse-transport integration
• Warehouse automation strategy

9. ORDER FULFILLMENT & CUSTOMER DELIVERY

• Order fulfillment strategy
• Order management process
• Order cycle time
• Order processing
• Pick, pack, dan ship
• Delivery scheduling
• Customer delivery requirements
• Same-day dan next-day delivery
• Last-mile fulfillment
• Delivery visibility
• Reverse logistics
• Fulfillment performance improvement

10. LOGISTICS COST & COST-TO-SERVE STRATEGY

• Logistics cost structure
• Transportation cost
• Freight cost
• Warehouse cost
• Inventory-related logistics cost
• Order processing cost
• Packaging dan handling cost
• Distribution cost
• Cost-to-Serve analysis
• Customer profitability
• Logistics cost allocation
• Cost vs service level trade-off
• Logistics cost optimization strategy

11. DIGITAL LOGISTICS & DISTRIBUTION

• Digital Logistics
• Digital Distribution
• Logistics data management
• Transportation Management System (TMS)
• Warehouse Management System (WMS)
• Enterprise Resource Planning (ERP)
• GPS dan real-time tracking
• Logistics dashboard
• Transportation analytics
• Distribution analytics
• Predictive analytics
• AI dan automation dalam logistics
• Data-driven logistics decision making

12. LOGISTICS & DISTRIBUTION RISK MANAGEMENT

• Logistics risk identification
• Transportation disruption
• Warehouse dan facility risk
• Carrier risk
• Route risk
• Capacity risk
• Delivery delay risk
• Infrastructure disruption
• Demand volatility
• Supply chain disruption
• Contingency planning
• Alternative transportation strategy
• Logistics resilience
• Business continuity

13. SCENARIO PLANNING & LOGISTICS STRATEGY

• Konsep scenario planning
• What-If Analysis
• Demand growth scenario
• Demand decline scenario
• Transportation cost scenario
• Fuel price scenario
• Warehouse capacity scenario
• Distribution network scenario
• New distribution center scenario
• Route disruption scenario
• Service level scenario
• Best-case dan worst-case scenario
• Scenario comparison dan strategic decision making

14. LOGISTICS & DISTRIBUTION KPI AND PERFORMANCE

• Logistics KPI framework
• Transportation cost per shipment
• Cost per delivery
• Warehouse utilization
• Inventory turnover
• Order cycle time
• On-Time Delivery
• OTIF
• Fill Rate
• Perfect Order Rate
• Delivery lead time
• Logistics service level
• Distribution performance dashboard
• Performance gap analysis
• Root Cause Analysis
• Continuous improvement

15. PRACTICAL CASE STUDY

• Analisis logistics dan distribution perusahaan
• Logistics strategy assessment
• Business dan logistics strategy alignment
• Customer demand dan service level analysis
• Distribution channel analysis
• Distribution network analysis
• Inventory positioning analysis
• Transportation strategy analysis
• Warehouse dan distribution center analysis
• Order fulfillment analysis
• Logistics cost dan Cost-to-Serve analysis
• Logistics KPI analysis
• Logistics risk assessment
• Scenario planning dan What-If Analysis
• Identifikasi logistics dan distribution improvement opportunities
• Penyusunan Logistics & Distribution Strategy
• Penyusunan Logistics Performance Improvement Roadmap
• Presentasi dan pembahasan hasil studi kasus

LEARNING OUTCOMES

Peserta mampu memahami dan menerapkan Logistics & Distribution Strategy untuk merancang strategi logistics dan distribution yang selaras dengan business objectives serta kebutuhan pelanggan. Peserta mampu menganalisis distribution channel, distribution network, inventory positioning, transportation, warehouse, order fulfillment, dan last-mile delivery untuk meningkatkan efficiency, responsiveness, service level, dan cost effectiveness. Peserta juga mampu melakukan Cost-to-Serve analysis, menerapkan digital logistics dan data analytics, mengidentifikasi logistics risks, menyusun scenario planning serta contingency strategy, dan mengembangkan logistics KPI untuk mendukung continuous improvement. Pada akhir pelatihan, peserta mampu menyusun Logistics & Distribution Strategy dan improvement roadmap yang lebih efficient, scalable, resilient, dan customer-oriented.

METODE PELATIHAN

• Presentasi dan penyampaian materi
• Diskusi interaktif
• Studi kasus
• Logistics strategy analysis exercise
• Distribution network analysis
• Distribution channel analysis
• Transportation dan delivery strategy exercise
• Inventory positioning exercise
• Cost-to-Serve analysis
• Logistics KPI dan performance analysis
• Scenario planning dan What-If Analysis
• Problem solving
• Tanya jawab dan evaluasi

PESERTA YANG DIREKOMENDASIKAN

Pelatihan ini direkomendasikan bagi:
• Logistics Manager dan Supervisor
• Distribution Manager dan Supervisor
• Supply Chain Manager dan Supervisor
• Logistics Planner
• Distribution Planner
• Transportation Manager dan Supervisor
• Warehouse Manager dan Supervisor
• Logistics Analyst
• Supply Chain Analyst
• Distribution Analyst
• Transportation Planner
• Warehouse Planner
• Inventory Planner
• Procurement Manager dan Supervisor
• Operations Manager dan Supervisor
• Supply Chain Strategy Professional
• Logistics Consultant
• Business Operations Professional

DURASI PELATIHAN

2–3 Hari

FASILITAS PELATIHAN

• Training materials
• Modul pelatihan
• Sertifikat pelatihan
• Instruktur berpengalaman
• Studi kasus dan latihan
• Dokumentasi pelatihan
• Konsultasi dan diskusi selama pelatihan

BENEFIT MENGIKUTI PELATIHAN

• Memahami Logistics & Distribution Strategy secara end-to-end
• Mampu menyusun logistics strategy yang selaras dengan business objectives
• Mampu mengembangkan distribution strategy dan channel management
• Mampu menganalisis serta mengoptimalkan distribution network
• Mampu menentukan inventory positioning dan distribution planning strategy
• Mampu mengembangkan transportation dan delivery strategy
• Mampu mengoptimalkan warehouse dan distribution center strategy
• Mampu meningkatkan order fulfillment dan last-mile delivery performance
• Mampu melakukan Logistics Cost dan Cost-to-Serve analysis
• Mampu menerapkan digital logistics, TMS, WMS, dan data analytics
• Mampu mengidentifikasi logistics dan distribution risks
• Mampu menyusun contingency dan logistics resilience strategy
• Mampu melakukan scenario planning dan What-If Analysis
• Mampu mengukur logistics dan distribution performance menggunakan KPI
• Mampu menyusun Logistics & Distribution Strategy Improvement Roadmap

INFO TRAINING & PENDAFTARAN

Portal Training Center
📞 0878-9402-4805

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